Account Management
I believe that the success of a business often falls short when client's expectations are not met, when clients are left to drive their own programmes, when clients are simply unloved. Account management requires a proactive professional approach to building and delivering the service which will meet, wherever possible, the clients needs and expectations.
Consider:
- Proactive client contact on a regular basis
- Raising issues with a client before they become an issue
- Reacting to and answering client issues in a timely fashion and with full transparency
- Keeping clients up to date with innovations and changes which could be of benefit or interest
- Ensuring the client is aware of the services you offer
- Proactive advice on how your services could be of support to the client based on experience of usage
- Data analysis (not just flat data)
- Strong trusting relationships build an environment of trust which helps in retention
- Show that you are adding value.
If you are not managing your client's needs your competitors will be happy to take over. Our service includes:
- Client meetings to understand the service they have and require.
- Gain an understanding of the clients positive and negative feedback
- Provides constructive feedback on any areas identified requiring improvement
- Opportunity to sell more services which will be of benefit to client which will increase revenue stream
- Enhance relationship
- Enhance retention and growth of client base
- Opportunity to provide an evidence based return on clients investment
- Referrals to other business opportunities.
It is expensive securing new business which usually involves; meetings, proposals, setting up the service, staffing the service, therefore retaining those clients is cost effective and improves your reputation as a quality Occupational Health Provider.
